Ideas for Beauty Salon Grand Openings

The opening of any kind of business must take off with a bang so that people are made aware of the existence of such an entity. A beauty salon is an endeavor that survives mainly on word of mouth publicity. Because as much as you would like to believe that glossy ads will get you clients, the work and the service you provide is the only thing that will speak for itself. So, to give the people a glimpse of how well you know your job and how well you’re prepared to serve them, you need to make sure that you use some really good ideas for beauty salon grand openings, which will compel people to return and try you out. This Buzzle article has some inputs for the same. See if you like them.

Free Services
Many might consider this a very cliche method of getting attention, but they simply cannot argue with the success rate that it has. Everyone loves to get something free, whether it’s a CD player with a TV or a box of pencils with a sketching book! So, use this appeal and target the people in your locality and city or town. Entice them by offering free services on the day of the grand opening. Give away free haircuts (you can ask them to pay for the styling), manicures, pedicures and other small services that you can afford on the first day. Advertise these well using attractive flyers and maybe an ad in the local newspaper.

Goodie Bags
Giving away goodie bags is something that you need to think of with a very practical mindset. You want people to know that you use superior quality products for them, but at the same time, you need to have a decent budget for the grand opening. So, pick the goodie bag items carefully. Pick items that are universally accepted as inexpensive and people won’t judge you. You can choose a nail clipper, hair clips, headbands, lip balms, nail color, etc. Such small, inexpensive but useful things can make for some really nice goodie bags. If you want, you can organize a small contest, and the winner gets a deluxe goodie bag, which has an assortment of some of your products.

Broadcast the Opening
A great way to get people to know about your beauty salon’s grand opening is to air ads about freebies and special early bird offers on the local radio station. An even better way to have the actual grand opening is to have the radio station visit the event and air some comments and voice clips from people present at the grand opening. Pick a time when you know a lot of listeners will be tuned in. It is a steep step to take on the first day, but it will give your salon the exposure it needs and people will be knocking on your door very soon.

Local Celebrity
If you thought the radio airing thing was way over your budget, then you’ll probably be apprehensive about this one too. Have a read nonetheless. If you can manage it, rope in a local celebrity to ‘cut the ribbon’ at your beauty salon’s grand opening. It does not have to be a rock star or a Hollywood star or the political hotshot of the area (though they would be perfect, wouldn’t they?). It could be someone with some kind of local record or someone from an influential family who has lived in the vicinity for a long time. Or, you can advertise that you have a mystery celebrity and when people gather, you can ask them to put their names on chits and place them in a bowl. Have a lucky draw and the person whose name you pick out, gets to open the salon, and also gets a makeover, on the house! Have photographs clicked and give the person total superstar treatment! It will be a great gimmick for everyone to watch and enjoy!

There are tons of other ideas that you can come up with to get people curious and make them visit your salon. Just make sure that whatever tactic you use is well within your budget and also entertaining to the people who attend it.

Beauty Salon Design Ideas

The moment you step inside, a strange calmness soothes your senses and you are transported to a state where you experience divine relaxation! So enchanting can be the effect of a beautifully designed interior of a beauty salon. The ambiance of a salon or a spa plays a significant role in attracting people. The layout of a salon is designed considering all the factors that would possibly bring comfort to customers. Beauty salon design ideas are further dependent upon the nature of services they offer. The layout is supported by a theme that is complemented with the overall interior d├ęcor.

Design Ideas for a Beauty Salon

While speaking of the interior design of a beauty salon, we usually consider the floor plans, the wall art, fixtures and different types of decorative pieces. When all these elements are synchronized perfectly, then the ambiance is bound to rejuvenate you both physically and mentally. Moreover, you need to come up ideas that will be within your budget. So how you implement those plans? The ideas are explained below.

Floor Plan
The room should be spacious enough and so the floor. The fact that people come there for relaxing themselves should be kept in mind before devising any kind of plan. A salon containing clumsy floors is definitely not something feasible. Flooring options for a beauty salon include hardwood, tiles and marbles. Parlors that are designed with a ransom budget have luxurious floors that are equipped with superior quality of floors. A uniform flooring for all the zones, viz, reception, spa room, hair dressing room, etc., look marvelous. Traditional salons are still seen with bamboo flooring, which is simple yet elegant. Conventional parlors mostly have tiled or marbled floors. No matter what flooring you opt for, make sure that it could be cleaned easily with a vacuum cleaner or by mopping. In brief, the floor can be crafted with:

– Vinyl
– Tiles
– Marble
– Bamboo
– Hardwood

Wall Art
The most important part of the interior decoration is the wall color. The basic color of the wall should complement the floor design and the theme of the salon. Walls designed artistically with murals of famous historical beauties (worth to mention, Cleopatra and Princess Diana!) add elegance. Beauty salons that provide exclusive herbal treatment equip walls with hanging planters and different types of skippers that grow naturally. The colors that you can choose for a modern parlor are pink, olive, turquoise, purple and light yellow. Pastel shades of brown, clay, auburn, chestnut have a traditional appeal. Take a quick look at the options for beautifying the walls of a salon.

– Vintage paintings
– Hanging candles
– Wall murals
– Soothing color tones

Lights & Fixtures
The floor and wall design is complete. Now you need to equip the parlor with different lights and fixtures. Pendant lights well suit interiors of salons where spa treatment and massage is done. Sections where manicure, pedicure and haircuts are carried out should be equipped with bright overhead lights. Chandeliers, strobes and other types of accent lighting create a dreamy ambiance that is intensely solacing for everyone. Such kinds of fixtures are usually installed for decorative purposes and for uplifting the beauty of the interiors. However, you should always have an additional source of bright light where you have installed accent lights or recessed lights. Here are the lighting options of a beauty parlor.

– Organic Lighting
– Overhead Lighting
– Cove Lighting
– Accent Lighting

Furniture & Decoration
We are all well aware of the furniture that a beauty parlor consists of. Chair, sofas, spa beds, recliners, racks, etc should be arranged neatly and you should check that they do not eat up much of the floor space. The wooden racks could be inbuilt with the walls and you can get them crafted with exquisite designs. Place the essentials (beauty care tools and toiletries) separate on each rack so that you can access them with ease. Aromatherapy salons are excellently decorated with plants, flowers, therapeutic stones and candles. Even if your salon provides cosmetic therapies, you can still enamor its interior with natural plants and flowers. This creates freshness all around and the ambiance also looks natural.

– Organic elements
– Religious artifacts
– Books and Magazines
– Ornamental plants
– Luxurious resting arrangement

You can consider these ideas if you are planning to set up your own parlor and consult a professional, having considerable experience in beauty industry before investing. All the best!